I've spent most of the afternoon working and preparing for a dinner party but the silver lining is I've been listening to Pandora, which seems to be taking hold in the mainstream with a flurry of non-technology media coverage (here, here and here). I mean, how can you not like a music service that lets you create a channel based on Boston! During the recent iSummit conference in Toronto, I had a chance to sit down with Pandora CEO Joe Kennedy, who talked about Pandora's roots as a math-based project in Oakland, Ca. - best know up here for being the former home of Oakland Golden Seals. Kennedy said Pandora's business is starting to gain momentum as the amount of advertising grows and it generates commissions on music sales. A particularly interesting comment was the music industry needs something more than the iPod and iTunes to succeed. It wasn't meant as derogatory to Apple but that other music service providers and device makers need to do a better job to generate more excitement about consuming digital music.